Your brand is your first impression and tells the world who you are and what you’re about. More than just a pretty logo, it is a strategically crafted set of graphics that connects with your people and gets you noticed.
Here's what you’ll get:
- STRATEGY GUIDE
- PRIMARY LOGO
- SECONDARY LOGO
- MARKS & ALTERNATES
- LAUNCH GRAPHIC
- BUSINESS CARD
- STYLE GUIDE
The Brand Design Process
Before we start thinking in graphics, we think about audience. Who are your people and how can we speak to them? We'll talk about why you started your business and your goals for the future so your brand can grow with you.
Feedback is a huge part of our process. We’ll make small adjustments to the chosen concept to ensure that the final set of designs are perfectly crafted to make you stand out in the crowd and speak to your audience.
Strategy Guide & Moodboards
Using what we learn in the questionnaire you'll receive a comprehensive strategy guide with accompanying mood board that illustrates the tone of your brand to get the visual wheels turning.
STYLE GUIDE + ADd-ONS
With the final branding decided upon, I'll get to creating your style guide and any additional materials you need. This can range from a social media kit, to a full set of collateral assets depending on the needs of your business.
Sketching & Design
With our newly defined brand strategy always in mind, we'll begin sketching and concepting a visual system that includes a logo, sub-marks, and sample applications so you can see the brand at work in the wild.
file delivery & celebrate!
We did it! With your final files in hand you're ready to share your new brand. I'll send you off with launch graphics for your social media accounts and print files for snazzy new business cards. You're in business!